Around & AboutFood & Drink

Sweet on South London

The whimsical creations dreamt up by Lily Jones, owner of artisanal bakery Lily Vanilli, have seduced palates across London and beyond. This spring, Lily will open her first pop-up bakery in South London with promise of more bespoke cakes and pastries.

Lily Vanilli Cupcakes

Lily Vanilli Cupcakes

Lily has rapidly become the go-to baker for all things sweet. She moved from Saudi Arabia to London aged 14 and went to school in Croydon. A girl with South London in her heart, we’ve teamed up with Lily to open a new pop-up bakery in Embassy Gardens this spring.

Lily’s East London bakery already counts Elton John, 10 Downing Street, Harrods and London’s fashion elite as fans. Lily’s cakes have also featured in Vogue, Evening Standard and The Times. Her new pop-up in Nine Elms is bound to increase her following south of the river.

‘It’s changing very rapidly,’ Lily says about South London. ‘A positive is the food that’s available and the people who are making a living from doing what they are passionate about at a grassroots level. I count it as a really positive change.’

Lily Jones, owner of artisanal bakery Lily Vanilli

Lily Jones, owner of artisanal bakery Lily Vanilli

Edible temptations for both business and pleasure have kept South London close to Lily’s heart. When she’s not meeting friends, eating, drinking or partying down south, she’s shopping for baking supplies. On her shopping list is coffee from Coleman Coffee Roasters and local honey courtesy of Barnes & Webb, plus the many delights available at Nine Elms’ new Waitrose.

Over the next few years, South London will become a foodie’s paradise. Add to Lily’s new pop-up Damien Hirst’s Pharmacy 2 café and restaurant, the Food Quarter at New Covent Garden Market and other eateries appearing across Nine Elms and further afield, and food fans are spoilt for choice.


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